Our Story

KNWN is a Boutique Manufacturer of High-End Snowboards Handcrafted in the Coast Mountains of British Columbia, Canada. 


Years ago, Canadian built snowboards were globally recognized as being some of the best in the world. Everything from cross country skis, telemark skis, downhill skis and eventually snowboards were known for being of the upmost quality, durability and highest performance. The early to mid 2000’s saw a shift to low-cost overseas production and Canadian manufactures fell one by one.

The KNWN brand is an homage to the golden days of Canadian snowsport manufacturing. We can’t compete on pricing with overseas manufactures, so we don’t try to. We focus on building high-end, customizable products and provide a one-on-one level of connection with our customers that the big companies can only dream about.

Most importantly, KNWN is about experienced shaping and craftsmanship lead by founder Jason Broz who has over 26 years of manufacturing experience. This experience means lighter weight boards without compromising durability. In other words, you will have the best possible experience while in the mountains and that’s what it’s all about.

Our Squamish production facility has a retail frontage where people can come see all of the product and speak one-on-one with the person who will be making their board and even see out back how boards are made.  We serve delicious coffee and are open Wednesdays through Saturdays from mid-September through March.  We have backcountry equipment, apparel, bindings, eyewear, headwear and everything you need to get you on the hill.